{"id":690,"date":"2012-10-11T16:48:39","date_gmt":"2012-10-11T16:48:39","guid":{"rendered":"http:\/\/nikwax.wordpress.com\/?p=690"},"modified":"2024-10-24T10:44:34","modified_gmt":"2024-10-24T09:44:34","slug":"basefresh-saving-the-world-from-stink","status":"publish","type":"post","link":"https:\/\/nikwax.com\/en-us\/posts\/basefresh-saving-the-world-from-stink\/","title":{"rendered":"BaseFresh: Saving the World from Stink!"},"content":{"rendered":"\n<p>It\u2019s an epidemic! Active people around the globe are trudging shamefully around with rotten, offensive smelling athletic wear.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"http:\/\/nikwax.files.wordpress.com\/2012\/10\/stink_zombies1.jpg\" alt=\"\" class=\"wp-image-704\" title=\"stink_zombies\"\/><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><\/p>\n\n\n\n<p>Conventional laundry detergents impair the <a class=\"zem_slink\" title=\"Capillary action\" href=\"http:\/\/en.wikipedia.org\/wiki\/Capillary_action\" target=\"_blank\" rel=\"wikipedia noopener\">wicking<\/a> ability of technical next-to-skin garments and do not always remove offensive odors. Thousands of garments have ended up in the garbage and thousands more sad and disappointed runners, skiers, bikers, and other athletic types are left wondering, \u201cWhy? Why, can\u2019t I just get the smell out? And why don\u2019t my clothes wick like they used to?&#8221;<\/p>\n\n\n\n<p>After years of trial and error, the brilliant scientists at Nikwax came up with and effective, easy to use way to save your athletic apparel. We\u2019re proud to introduce, <a href=\"http:\/\/nikwax.com\/en-us\/products\/productdetail.php?productid=722&amp;itemid=-1&amp;fabricid=-1\">BaseFresh<\/a>!<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"http:\/\/nikwax.files.wordpress.com\/2012\/10\/1f1-basefresh-300ml-usa-small1.jpg?w=130\" alt=\"\" class=\"wp-image-698\" title=\"BASEFRESH \"\/><\/figure><\/div>\n\n\n<p>Say so long to having to separate your laundry! BaseFresh is an additive that you use with your regular detergent. No need to do a special load for your workout clothes. Simply add BaseFresh to your fabric softener tray when you wash any laundry load. BaseFresh improves wicking ability, drying time AND it removes that horrible odor from your base layers or athletic wear!<\/p>\n\n\n\n<p class=\"has-text-align-center\">Would you like to see the odor removing powers of BaseFresh?&nbsp; Watch our BaseFresh Smell Challenge here.<\/p>\n\n\n<p>[youtube=http:\/\/www.youtube.com\/watch?v=52zFNX2ZTXA&amp;feature=share&amp;list=UUInoxXHttg94J7C6HZI3BpQ]<\/p>\n\n\n\n<p><a href=\"http:\/\/nikwax.com\/en-us\/products\/productdetail.php?productid=722&amp;itemid=-1&amp;fabricid=-1\">Want to learn more about the wonders of BaseFresh?&nbsp; Visit our website!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s an epidemic! Active people around the globe are trudging shamefully around with rotten, offensive smelling athletic wear. Conventional laundry detergents impair the wicking ability of technical next-to-skin garments and do not always remove offensive odors. Thousands of garments have ended up in the garbage and thousands more sad and disappointed runners, skiers, bikers, and&#8230;<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"iawp_total_views":9,"footnotes":""},"categories":[1],"tags":[321,2424,2524,2525,2526,2527,105,2528,2529,2530],"class_list":["post-690","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-basefresh","tag-clothing","tag-detergent","tag-fabric-softener","tag-laundry","tag-laundry-detergent","tag-nikwax","tag-odor","tag-smelly-clothes","tag-stinky-clothing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BaseFresh: Saving the World from Stink! - Nikwax NA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nikwax.com\/en-us\/posts\/basefresh-saving-the-world-from-stink\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BaseFresh: Saving the World from Stink! - Nikwax NA\" \/>\n<meta property=\"og:description\" content=\"It\u2019s an epidemic! Active people around the globe are trudging shamefully around with rotten, offensive smelling athletic wear. Conventional laundry detergents impair the wicking ability of technical next-to-skin garments and do not always remove offensive odors. 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