Direct.Dry Down

Experience Unmatched Performance: Nikwax is proud to introduce our latest innovation: the Direct.Dry Down range. Designed for adventurers who seek warmth without compromise, our hydrophobic down is available in a choice of 3 levels of performance. Ensuring brands can offer their customers the highest performance in PFAS-Free so that they stay comfortable, dry, and ready for whatever nature throws at you.

A choice of 3 levels of performance:

Nikwax Direct.Dry Down keeps users warm, dry, and comfortable across a variety of conditions, resisting wetness from rain, snow, condensation and extreme cold.

• Warmer: Insulation remains effective even after exposure to water for up to 14 days.
• Safer: Made without PFAS or other harmful, environmentally persistent chemicals. Used only on RDS and GTDS virgin down or recycled down.
• Drier: Absorbs 90% less water compared to untreated down.
• Renewable: Designed for durability, especially when cared for with Nikwax Down Wash.Direct and Down Proof, available globally.
• Performance: NHD-treated virgin down surpasses 25,000 minutes in the industry’s IDFB 18a Shake Test*. 3 options available with options lasting up to 1,000 5,000 and 25,000 minutes on the shake test.

With the movement away from the use of PFAS in consumer products, outdoor clothing manufacturers are looking for a factory applied industrial DWR that can withstand the demands of outdoor consumers while eliminating persistent PFAS. Nikwax has led the way in PFAS-free aftercare since 1977. We’ve been making world leading hydrophobic down since 2015.

If you are interested in finding out more about Nikwax Direct.Dry Down please email directdrydown@nikwax.com

*Standard Down lasts a maximum of 20 minutes shake time. To be considered hydrophobic, treated down must reach a minimum of just 40 minutes shake time.